Thu. Jun 13th, 2024

Explore the history, design, and collectible value of the iconic basketball sneaker AirJordan 4 that has transcended the court and become a must have in streetwear and fashion culture .

 Brief History of the AJ4

The Air Jordan 4, called the AJ4, is a basketball sneaker design by Tinker Hatfield for Nike’s Air Jordan brand. It was first released in 1989 and was the fourth model in the Air Jordan line. The AJ4 was design to be stylish and functional, with a combination of leather and mesh on the upper for durability and breathability. 

The Technology Behind the AJ4

The Air Jordan 4 was a significant step forward in sneaker technology when released in 1989. The sneaker features several innovative design elements that improve its performance and comfort on the court.

One of the finest remarkable features of the AJ4 is its visible Air cushioning system in the heel. This technology was first introduced in the Air Max 1 in 1987 and quickly became a signature feature of Nike’s sneakers . The Air cushioning system provides superior shock absorption and energy return, allowing athletes to jump higher and run faster.

The AJ4 also features a mesh panel on the side of the shoe for increased breathability. This helps keep the foot cool and comfortable during intense activity and reduces the weight of the sneaker, making it more agile on the court .

The Jordan in Fashion

The Air Jordan 4 has become an iconic sneaker not just for basketball players but for fashion enthusiasts as well. The sneaker’s sleek silhouette and bold colourways have made it a popular choice for streetwear and casual wear.

One of the most famous AJ4 colourways is the “Bred” (black and red), which has been re-release several times since its initial release in 1989. 

The “White Cement” (white, black, and cement grey) colourway is also a fan favourite and has re-released multiple times

In recent years, collaborations with fashion brands and designers have further elevated AJ4’s status in the fashion world. In 2020, Nike released a collaboration with Japanese brand Comme des Garçons that featured a bold black and white polka dot print on the AJ4 . The sneaker sold out instantly and quickly became a highly coveted item among fashion enthusiasts.

Air Jordan is a line of basketball shoes and athletic apparel produced by American corporation Nike

Modern sneaker culture had its roots in the air; that is, the original Air Jordan that released in 1985. Nike, and subsequently the Jordan Brand, has honored this iconic silhouette numerous times since with releases of the Retro 1.

Collecting the AJ4 series

  • For sneaker collectors, the Air Jordan 4 is a highly sought-after item
  • One of the most valuable AJ4 sneakers is the “Eminem” edition, released in collaboration with the rapper in 2005. Only 50 pairs of the sneaker were make, making it one of the rarest Air Jordans ever produced.
  •  In 2018, a pair of the “Eminem” AJ4s sold for over $20,000 at an auction.
  • Other valuable AJ4 sneakers include the “UNDEFEATED” colourway,which was released in collaboration with the Los Angeles streetwear brand in 2005.
  • The “UNDEFEATED” AJ4 features a unique olive green and orange colour scheme and has become a highly sought-after collector’s item.

In addition to collaborations and rare colourways, sneaker collectors also look for limited edition releases and “OG” (original) versions of the AJ4 . 

Nike Air Jordan is one of the most popular sneakers in the world for a reason: they’re stylish, comfortable, and long-lasting

The Air Jordans’ exclusive level relative to other types of footwear has been the reason behind this phenomenon. They made these sneakers with extremely high-quality materials like full-grain calfskin and premium leather uppers like boots. Thus, people cannot marvel at the look and feel of a high-quality product.

The term “Air Jordan” was coined by Michael Jordan’s agent David Falk. David apparently came up with name because Nike shoes had air in the soles and because, of course, Michael Jordan played basketball in the air. The Nike Air Ship is a key part of the Air Jordan brand genesis

How to Style with AJ4?

  • The Air Jordan 4 is a versatile sneaker that can be style in various ways. Its sleek silhouette and bold colourways make it an excellent choice for casual and dressier outfits.
  • Pair the AJ4 with distressed denim jeans and a graphic tee for a casual look. The bold sneaker will add a pop of colour to the outfit, while the distressed denim will give it a relaxed and effortless vibe .
  • Finally, pair the AJ4 with a hoodie and jogger pants for a streetwear-inspired look. The sneaker’s athletic design will complement the sporty aesthetic of the outfit , while its bold colourways will add a statement element.

In conclusion, the Air Jordan 4 is an iconic sneaker that has significantly impacted the world of basketball and fashion. Its innovative technology, sleek design, and historical significance have made it a highly sought-after collector’s item and a popular choice for casual and dressier outfits .

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